Saturday, June 2, 2012

E Commerce - The Advantages And Disadvantages

E Commerce is the use of the internet for the buying and selling of goods and services. Electronic commerce or e-commerce for short can be traced back to the electronic transfer of funds. Since then it has grown and is now used extensively. The best example of ecommerce is the purchasing of an item on the internet using one's credit card. The money is transferred to the retailer and the purchaser receives their order by mail.

Like any business, E Commerce has its advantages and disadvantages. Here are a few of them -

Ecommerce

Advantages:
• Global Reach: This is the greatest advantage of electronic commerce. It enables businesses and individuals to reach a global market. Businesses are not restricted by geographical boundaries and can cater to local, national as well as international markets. Time restrictions can also be overcome with electronic commerce. Customers can shop no matter the time of the day and this increases sales and profits.
• It gives people the opportunity to look for the best deals. A person can research the product he or she wishes to purchase and may need the product at a much cheaper price. Sometimes the original manufacturer can be located and the product can obtained at large discount. Customers also get a chance to read reviews posted by previous shoppers before deciding on the buy.
• E Commerce reduces the costs of a business by reducing the costs associated with marketing, customer care and inventory management. It allows companies to market their products to a large consumer base at a significantly reduced cost. This savings in costs means more profit and better customer care.

E Commerce - The Advantages And Disadvantages

Disadvantages:
• Many people still do not have access to the internet due to poor conditions or lack of knowledge. Most people do not trust the impersonal financial transactions done on the internet and do not use the internet for any financial transactions.
• People prefer to shop for perishable items like food in the conventional way rather than use the internet. The time required for delivering such goods is the undoing of it. A great investment is required to capture the market in perishable goods and the investment does not guarantee success.
• In case of a delayed shipment you will have to make several calls and write several emails. Returning your order and getting a refund is also very troublesome. You will have to bear the cost of shipment in such cases.

The advantages of E Commerce outweigh the disadvantages and therefore so many businesses use ecommerce. It is being constantly modified to suit the needs of its customers and this is helping to build trust in the system. More and more people are using ecommerce daily.

E Commerce - The Advantages And Disadvantages

Key Fulfillment can handle your Inventory Management, Order Fulfillment, and Fulfillment Company needs so you can Grow your business.

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Sunday, May 27, 2012

10 Tips On How To Sell Your Product

It's not just about the product you know.

I realised maybe there was going to be a problem with my ability to run a decent business when I found that I was buying more products than I was selling! So I vowed to not buy the next product that I saw advertised, and stop to analyse why I wanted to buy it instead.

Product Search

I used to think a good product sells itself. Well, it doesn't. Others have sold the same products I tried selling with far greater success.

10 Tips On How To Sell Your Product

Here's what I've learnt.

1. It's all about marketing. Would you buy glue that doesn't stick very well? What if you put the same product on the back of little pieces of paper and call them post-its? What about an anti-bacterial solution that isn't strong enough to kill germs on furniture surfaces? No? What if the seller changed it to an antiseptic mouthwash that cures bad breath and called it Listerine?

2. Target your audience! You may win some new converts by trying to get as many people to see your products as possible. But if you have a limited budget, it helps to try to market to those who are already looking for your kind of product. Notice most ads have very positive, hyped up words that target hopes, dreams, greed etc? You are selling a want, not a need. You have to turn the want into a need.

3. Give a call to action. Do not let them just read the advertisement and move on.

4. Give a free gift, or bonus.

5. Notice most ads have very positive, hyped up words that target hopes, dreams, greed etc? You are selling a want, not a need. You have to turn the want into a need. Can't expect to sell millions of products by saying please buy, you don't really need it but have pity on me, I have 12 kids to feed. Please, please please. Help me.

6. Learn to face rejection. I hate this part. I'd really rather not even try. But then, I'd have failed before I've even started. Oh, and learn why you got the rejection and how you can change that into a yes, rather than blame the grumpy lady who told you off.

7. Articles are to entertain first, not to provide information. You have to write what the customers want to read, not what you want to write. They can find information very easily these days.

8. Sell yourself. It's all about you. The seller. You make the product look good and convince people why they need it too. Your reputation is at stake as well. I always thought a model's job was to look good. It isn't. I learnt it from America's Top Model. The model's job is to make the product look good.

9. It's all about building up a relationship. Robert Kiyosaki uses himself to teach his lessons and sell his products. People buy Rich Dad Poor Dad because of him. He always said he was a best-selling author. Not a best-writing author!

10. Keep bugging them. Get an email contact or something. Send regular updates. Eventually they will buy something. Don't spam though. Turns people off. And if emails keep bouncing, it may be an abandoned account. Don't waste your time.

10 Tips On How To Sell Your Product

Karen Cheong believes we all have it in us to be rich - ridiculously rich. We just need to learn to unleash the potential.

Find out more at [http://www.whymoneymatters.blogspot.com]

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